The LEAD career course series is designed to help business underÌÇÐÄ´«Ã½ develop self-awareness, career decision-making, job search and professionalism skills in preparation for successful careers. For each of your first three years in the College of Business Administration, you will complete a LEAD course covering a variety of applied topics such as professional expectations and standards, communication skills, diversity awareness, and career planning and self-marketing strategies. Frequently, these topics are delivered by successful business executives and young alumni who bring their insights on these critical topics to students in the LEAD program.